When Alfredo Jaar’s glittering “A Logo for America” video first played on a Times Square billboard in 1987, it riled up New Yorkers. [...] shows the words “This is not America” inside the outline of the United States. “A Logo for America” will receive a second life this week; beginning on August 1, the video will pop up on Times Square signs and screens between 11:57 pm and 12:00 am. But this 2.0 version loses some of the video’s original intent to reach a broad—and hopefully attentive—audience. — artfcity.com
Billboards are commanding territory all over the world, offering just a blaring message in their occupation. Some designers have been looking at how to better use this advertising infrastructure, with Slovakia’s Designdevelop proposing a use for the space as small-scale residences for the homeless. — Hyperallergic
The new Orange Barrel HQ will reuse existing concrete storage silos and a renovated 10,000-sqft warehouse with a new 10,000-sqft addition. OBM President Pete Scantland says they’re aiming for LEED Platinum certification with the project. Solar panels will be located on the back side of a 120-foot tall structure rising above the new offices, while the front side will provide a showpiece advertising space. — ColumbusUnderground.com
Orange Barrel Media is a nine-year-old outdoor wallscape mural design and advertising firm that serves markets in New York, Boston, Charlotte, Columbus, Denver, Cleveland and Cincinnati. Yesterday, they announced a new headquarters in Columbus that includes an innovative solar-panel advertising...
Beautiful executed ads for 3M Noise Cancelling Headphones.
Made by Grey, São Paulo, Brazil. — bumbumbum.me
Advertising Agency: Grey, São Paulo, Brazil Executive Creative Directors: Guy Costa, Alexandre Scaff Art Director: Daniel Prado Copywriter: Alexandre Scaff Illustrator: Leandro Esparca Published: April 2011
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