It was only a matter of time before someone saw the commercial potential of drones. Their compact size and swift mobility makes them ideal vehicles for transporting goods and information around the crowded streets of a city.
Amazon has recently been testing the potential for drone deliveries, but Russian creative agency Hungry Boys’ campaign has brought a new dimension to both advertising and drone use. — popupcity.net
In collaboration with vacation rental site Airbnb—no strangers to zany marketing campaigns—an Ikea locale in the Sydney suburb of Tempe, Australia is opening up three of its showrooms to overnight guests for the price of just about $10. [...]
The flatpack furnishing giant also promises a "remarkable wake up call," which hopefully includes some lingonberry jam toast delivered straight to guests' MALMs. — curbed.com
LEGO and Google Chrome linked up to create "Build with Chrome", a social online building website that lets users build anything anywhere with an infinite number of Lego blocks -- virtual Lego blocks.First developed as an experiment by a LEGO-loving team in Australia, Build with Chrome was based on...
Whether you're flying out for the holidays, staying at home, or you happen to be a migratory bird searching for a stylish pitstop in the midst of your seasonal travels, you might want to check out the birdhouses in Airbnb's "Every Traveler Deserves a Home" campaign that launched on Dec...
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Tribeca Citizen noticed a curious high/low architecture marketing campaign this weekend while on a stroll around the neighborhood: a gumball machine from local firm KUSHNERstudios that dispenses a piece of candy and an architecture comic strip.
We checked in with KUSHNERstudios about the guerilla marketing campaign, and apparently the machine has been up since January (whoops?) and at first dispensed flash drives with the firm's portfolio. — ny.curbed.com
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