"It's a clever way to save money," Anneli Sjogren, head of photography at IKEA, said during a recent interview at the company's sprawling photo studio in this sleepy southern town. "We don't have to throw away kitchens in the Dumpster after the photo shoot."
Instead, sets for entire rooms—spanning kitchens to bathrooms to porches—can be mocked up and created on a computer screen without the help of a single camera. — online.wsj.com
Ikea has opened a pop-up lounge at Paris's Roissy-Charles de Gaulle airport for passengers to relax in between flights during the busy summer travel season.
The lounge, situated in the airport's terminal 3, is open from July 13 to August 5, and includes various spaces laid out like bedrooms, a living room and a play area for children.
Covering a total of 220 square meters, the Ikea space is open to all passengers. — nydailynews.com
The people who run the Swedish home-furnishings behemoth are launching a bold push into the business of designing, building and operating entire urban neighbourhoods. Where once they placed a couch in a living room, the Swedes now want to place you and 6,000 neighbours into a neglected corner of your city, design an entire urban world around you, and Ikea-ize your lives. Their bold, high-concept notion of an urban ’hood could be an important solution to the housing-supply shortages... — theglobeandmail.com
Swedish furniture company IKEA, has collaborated with Oregon architectural firm Ideabox, to launch its first line of prefabricated houses in the U.S., named the “Aktiv.” The IKEA-themed dwelling is a one-bedroom home centered around space-saving furniture and products. The hip and modern house was outfitted taking into consideration the demands from Pacific-Northwest homeowners, and is designed to be eco-friendly. — psfk.com
IKEA has proposed to build a complete neighborhood in East London. The Swedish furniture giant tries to implement its ideas and concepts in new fields of knowledge and urbanism. After its injection of each single family’s interior with cheap design furniture and the introduction of the IKEA standard house by daughter company BoKlok, it seems to be time for a complete IKEA neighborhood... — popupcity.net
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