that's pretty hilarious... or incredibly genius marketing on the part of serero architects. hi, david! do you read this? great job!

hmmmm../

C'est Bon!

I think it looks great!

interesting, I thought the first time I saw it that it was just a proposal, then the blog-o-sphere got a little nutty with it.

That was simply impossible from the beginning. Reminds me that story about a lighted piramyd for the top of Keops to commemorate the new millenium. But I think that one had more ground.

I still love it.

I told before for Starck....obviously french are the leading PR & maketing selfpromoters around the pocket

i am not totally surprised when the story went out ppl were indicating it was a hoax, and when you looked at the Societe d'Exploitation de la Tour Eiffel website there was no mention of this or any competition.
anyway i liked the scheme and thought it was a clever and fitting addition - so a pity really.

the architectural version of ORA ITO... frenchs frenchs

The blogosphere is sometimes like a giant game of Chinese whispers. Awesome.