So far, Broad has built 16 structures in China, plus another in Cancun....The company is in the process of franchising this technology to partners in India, Brazil, and Russia. What it’s selling is the world’s first standardized skyscraper, and with it, Zhang aims to turn Broad into the McDonald’s of the sustainable building industry. — Wired
Photo by Noah Sheldon
Lauren Hilgers traveled to Hunan, China where she had a chance to interview Zhang Yue, founder and chairman of Broad Sustainable Building. Broad gained internet "fame" earlier this week by erecting a 30-story building built in 15 days, using prefabricated and modular construction techniques. His latest plan is to construct a 220-story skyscraper using the same techniques.