With its newest project, the MINI Living building in Shanghai, the car brand is continuing its venture into the urban living sector. The rental market in big cities across the world is an interesting addition to the list of urban challenges that it seeks to address with its MINI Living program. — Pop-Up City
"MINI LIVING will become a home for singles, sharers and families on short, medium-term and extended tenancies," a statement by the BMW-owned car(ish) brand explains the co-living concept. "The design and therefore the character of the apartment interiors is international, modern and clean, and features references to the history of Shanghai. However, living in an apartment that occupies only a small surface area in no way means going without. Anything that doesn’t fit inside the apartments can be accommodated in the adjacent spaces."
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