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During the economic downturn the pandemic has forced upon many professionals, architecture firms seem to be focusing on improving their PR, marketing, and external communications. It's a coherent move. On the one hand, business owners do well to focus on communication strategies during this time... View full entry
It is true that the developers of Europe’s largest regeneration project don’t appear to do ordinary. But they don’t seem to do many black people either...Speak to any property-marketing agency and they will tell you their east-Asian clients are buying a piece of England, which – for them – means blond-haired, blue-eyed Burberry models. — The Guardian
In a particularly taut and enjoyable piece for the Guardian, Oliver Wainwright investigates the questionable marketing tactics behind a starchitect-studded project in England that is catering mainly to East Asian buyers, among several other structures being sold primarily to off-shore clients. Are... View full entry
In this eye-candy survey of Iran's newest architectural projects and prevailing trends, Architectural Digest takes a closer look at how the country's architects and architecture is shifting to not only attract more media attention, but to create a new visual identity:"Right now, the massive trend... View full entry
