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For the 2016 Spring/Summer Prada Real Fantasies, AMO graphically reinterprets the Indefinite Hangar as a synthetic sunset fixed within a 3 dimensional blank space. The abstract hangar is populated with geometric objects and furniture. Characters move through a neutral scene between the undefined and distilled fragments of daily life. The horizon and scale constantly shifts, manipulating the frame and disrupting a linear sequence: an artificial landscape where fiction and collection collide. — OMA
OMA and its think tank counterpart, AMO, have deep ties to the fashion world, in particular with Prada. Alongside built work by the architectural powerhouse, notably the recently-completed Fondazione Prada, OMA/AMO has designed runways, look books, and videos for the Milanese luxury brand.Since... View full entry
AMO – the think tank counterpart to OMA – extensively works with fashion labels. They've designed stores and runways for brands like Prada and Miu Miu for years, crafting (often) conceptually-charged, and (always) visually-punchy environments to consume the latest and greatest sartorial... View full entry
The Spanish-publisher Arquitectura Viva just published a new monograph on Rem Koolhaas, their first-ever on the Dutch architect. Focusing on work since he won the Pritzker in 2000, the monograph includes an essay and twelve critical texts by Luis Fernández-Galiano alongside images of some of... View full entry
