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When it comes to communicating a firm's expertise and services, the role of an effective communications professional is essential. "The goal of the marketing personnel at a firm is always to tell the outside world a compelling story about the work happening inside the studio." If this excerpt from... View full entry
Have a background in architecture and design but also passionate about marketing and communications? Do you have an eye for visual communication and graphic design? If you're someone who enjoys strategic thinking, storytelling, and business growth, below are eight architecture firms currently... View full entry
We are joined this week by Scott Frank of Argo Communications. Scott was previously the Senior Director of Media Relations at AIA National, but resigned after the Robert Ivy letter/ #NotMyAIA controversy, as discussed in Episode 89 of Archinect Sessions. We invited Scott to the podcast to discuss... View full entry
Welp, that was fast. On yesterday's episode of Archinect Sessions ("#89: AIAWOL"), while discussing the recent fallout over the AIA's statement pledging support of President-elect Trump, Paul sent out an open call to listeners: send us any other statements made by the AIA in response to a prior... View full entry
When Airbnb put up ads suggesting various ways San Francisco could use the company’s tax payments, it was undoubtedly aiming to drum up good will.
“Dear Parking Enforcement,” one of the ads read, “Please use the $12 million in hotel taxes to feed all expired parking meters. Love, Airbnb.”
[...]
But instead of good will, the flippant tone of the ads, which went up on billboards and bus stops around the city on Wednesday, unleashed a torrent of sarcasm and anger on social media.
— NY Times
Last week, a deluge of anger and annoyance rained down on Airbnb after their new ad campaign popped up around San Francisco. Billboards plastered with phrases suggesting ways various government agencies could better use the roughly $1 million in taxes per month generated by the company were... View full entry
“Louvers won’t work, they reflect light too,” he wrote in June in a blog comment on dallasnews, “and retrofitting on a 42 story building has never been tried and the makers say they would rip off in high winds prevalent in Dallas.”
An honest opinion, except that there is no such Barry Schwarz.
This post and others proved to be the work of Mike Snyder, long a fixture in the city and now a public relations executive who had been hired by the tower’s outside law firm.
— nytimes.com
Previously: The Nasher and The Ant BullyRenzo Piano's Nasher Sculpture Center controversy continues View full entry
