Yes, Google is applying to the Federal Energy Regulatory Commission for the ability to buy and sell electricity, but it doesn’t plan to market it to the general public.
Yes, Google is applying to the Federal Energy Regulatory Commission for the ability to buy and sell electricity, but it doesn’t plan to market it to the general public. Rather, the company seems to want to lower its own energy costs by buying it on the wholesale market; and it has been very vocal about greening its power mix by buying electricity generated by renewable sources (it already derives a lot of power from its rooftop solar panels at its Mountain View, Calif. headquarters, but this is only a small sliver of what it uses every day).Read | via
5 Comments
Interesting. I was literally just listening to the audiobook "Free", by Wired's Chris Anderson, about how Google's electricity costs have become the most expensive aspect of their business, which made me wonder if they would get into the energy industry. I'm all for applying Google innovation to the creation of energy.
Here's some more info about Google's attitude to energy and environment
Very cool. Go Google!
By the way, does anyone else have a GIGANTIC ad for how to "build your own solar panel" that looks like it was created in Microsoft Paint on the right-hand side?
My mother set up a similar deal out in Western Mass. Buying energy at a variable, market rate price will always save money.
Hey Google, hire my Mom!
WK - hells yeah! it's awesome...
Googles drive for world domination continues.
Another cause for concern.
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