The American Institute of Architects (AIA) has announced a new partnership with CBS on the second season of America ByDesign it says will help to showcase “the immense value of architecture to a national mainstream audience.”

Each architect featured in the six-episode series will be an AIA member, offering the public in select audiences the chance to view architecture as a vital service instead of a craft or stratified trade industry.

AIA Executive Vice President and CEO Lakisha Ann Woods said “AIA members play an integral role in the design of so many of the places where we live, work, learn and play. They have told me about the importance of elevating and celebrating architecture in the eyes of the general public, and this partnership helps us move in that direction.  It's a tremendous opportunity to showcase our members' skills and expertise as to how design thinking can create a more equitable and sustainable world for us all.”

“We are in the midst of a design renaissance,” said the Executive Producer, Mike Chapman, added. “ByDesign intends to continue the conversation, celebrating, commentating, and educating on excellent design. The brand is gathering immense momentum and is being recognized globally as a medium through which design can be discussed and shared. We are excited to move forward with AIA as we embark on new adventures – broadening our audience and focusing our lens.”

The show’s second season will premiere this August. More information about the program can be found here.