The future of brick-and-mortar bookstores has been in peril for at least a decade. But whether you’re actually shopping for a book or not, you might actually find yourself wandering into a bookstore by accident. Because fashion brands, from French icon Sonia Rykiel to New York City-based Warby Parker, are curating books not as objects to read but as objects of décor. — Quartzy
More and more trendy retailers that used to be exclusively online (think Warby Parker, Glossier, or Everlane) are beginning to open brick-and-mortar concept shops & flagship stores in major cities, and books appear to be front and center in store design — sometimes as mere decoration but more frequently actually for sale; further blurring the line between traditional bookstores and branded experiences.
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