The opportunity to style areas within a property or for events is necessary in order to promote the brand image and maintain a high level of standards for design, space and functionality. Signature styling ensures that each space enhances the St. Regis experience by incorporating decorative accents, fresh botanical arrangements, a collection of book titles and other items appropriate to a hotel’s location. Styling vignettes for meetings, events and seasonal transitions presents the opportunity to showcase the St. Regis brand and allure potential guests to the idea of refined luxury.