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The location in the south suburbs of Salt Lake City is an up-and-coming region for tech business sometimes called "Silicon Slope." Adobe's new campus will operate as the company's digital marketing division.
The company has hired designers from Rapt Studio to make sure the building design is integrated into the space at the deepest level, ensuring that, despite being an office building at its core, this isn't just one more massive tech campus.
— wired.com