When Bruce Ratner hired Frank Gehry in 2004 to design a wrinkled-looking 76-story residential skyscraper in Manhattan near the Brooklyn Bridge, the market for eye-popping luxury condominiums was booming, and the world-class architect’s multimillion-dollar fees probably seemed relatively insignificant. Now, however, the economy is crumbling, the building is envisioned as rental apartments and Mr. Gehry is bringing a more potent tool to control costs than most architects can deliver.
NYT
3 Comments
sounds very promising. but if it is to save money in the lean times, why build a building with that idea of “There is a stair-step character that I tried to achieve” ?
maybe because the idea is to keep building the same things -without losing the Gehry "character"- but with less money... or the same original budget but with less risks... somehow it seems that this software is pointed more at showing -and correcting- how "incompetent" builders are when its time to read and execute a project than saving money by reducing the complexity of the project itself.
this is the "stair-step character", btw:
i agree. it is gehry's guarantee that his high budget project will be delivered without any increases which are usually typical for any high design construction projects.
it is similar to saying "my stair character high budget project will cost twice as much as the similar condos, but not a penny more."
very "characteristic" salesmanship, rendering gehry the only star architect with guaranteed turn key price.;.)
still, it is a very promising tech solving the master's "sketches."
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