Details and designs have been revealed for the MSG Sphere London, a planned venue that would hold up to 21,500 people. [...]
The Madison Square Garden Company (MSG), which is behind the New York concert and sports venue of the same name, have bought a 1.9-hectare (4.7-acre) site in Stratford, adjacent to the Olympic Park and Westfield shopping centre, that was used as a coach park during the 2012 London Olympics.
— The Guardian
Initially rumored in January 2018, London's sphere-shaped music venue proposal, designed by Populous, has substantially taken shape, and the Madison Square Garden Company (MSG) behind the project has reportedly now filed planning documents. The plans have been received favorably by London mayor Sadiq Khan.
"According to the planning document, the sphere will be covered in LED panels that can display high-definition concert footage or advertising images – the designs suggest that the imagery will be clearly visible 150 metres away," reports The Guardian.
The project's website even touts the display wall as "the largest and highest resolution LED screen in the world."
Critics of the proposal have launched a petition against it, citing light pollution, increased traffic, failure to build housing at the site instead, and also the close connection of MSG executive chair, James Dolan, to Donald Trump and the Weinstein Company.
6 Comments
Seems like a good idea.
I almost forgot! Sphere, there's a certain Vessel I'd like you to meet. You two have a lot in common :o)
Come take a look at the giant penis jumbotron in SF to see what a terrible idea this is. Nightly showings of waves and people in beige doing tai chi. Glad they spent so much fucking money to ruin the skyline with a screen saver.
This will go from "World's biggest LED screen" to "World's biggest advertising surface" very quickly once they convince the city/public its all just for entertaining them
Damn right. The artist who designed the installation for the Salesphallus Tower was promised there would be no advertising on it. Since then it's been used to advertise Halloween (using a cheap-ass version of the "Eye of Sauron") and the Golden State Warriors (Yellow and Blue colors) .
I’d give it a few years before people stop looking at it. Soon enough nobody will see it anyway as we all submerge ourselves into augmented and virtual reality.
The real won’t even matter soon anyway...
Block this user
Are you sure you want to block this user and hide all related comments throughout the site?
Archinect
This is your first comment on Archinect. Your comment will be visible once approved.