The Tag co-living and Retail Hub project in Dubai is an ambitious undertaking involving the renovation of an existing building, encompassing both interior and façade design. The upper floors are dedicated to housing, offering a range of 2- and 1-bedroom options, while the lower floors (1 to 3) are thoughtfully allocated for communal co-living activities. These spaces include commercial areas, co-working rooms,and relaxation zones for the residents. The third floor features a communal terrace designed for both public and private events. Here, a green podium creates a hanging garden, forming a consistent visual link between the indoor and outdoor spaces throughout the entire design.

The approach to design extends beyond the physical aspects, considering how structures, spaces, and products interact with their environment and users. Adopting a biophilic design approach, the spaces are infused with greenery and natural daylight, gently blurring the boundaries between interior and exterior. Going beyond mere functionality and aesthetics, the co-living spaces are strategically designed to encourage social interaction, collaboration, and connection. Modular design principles redefine the concepts of private and public spaces, fostering increased interaction between users and their environment. This thoughtful design has the potential to enhance productivity, creativity, and the overall well-being of the inhabitants.

Public areas, considered as both physical and psychological extensions of private spaces,receive a complete transformation, enhancing the idea of shared experiences under a common roof. The design of these public areas, with a special focus onthe terrace-podium, aims to extend the private room concept into the public realm, blurring the boundaries between private and public spaces.

The result is a collection of versatile spaces that can be transformed, zoned, and personalized through various design solutions. The chosen style is unpretentious yet aspirational, with a neutral color scheme that allows for broad appeal and personalization. Materials like timber, hammered concrete, and brushed aluminum contrast with the vibrant hues of interior greenery, creating an atmosphere that is both cozy and contemporary, evoking a living-in-nature ambiance.