Archinect
Richelle Ramirez

Richelle Ramirez

Los Angeles, CA, US

anchor
Las Vegas Showroom Set up- BEFORE
Las Vegas Showroom Set up- BEFORE
11 more images  ↓

Set Designer / Project Manager for Las Vegas, Dallas, Atlanta & North Carolina Showrooms

I was the main set designer for the soft goods division. Traveled to showrooms across the country on behalf of Classic Concepts. I was also responsible for the accessory purchasing for the sets in each state, as well as the project manager. I coordinated and designed each tradeshow by show season. I was responsible for creating "real life environments" with all 3 of our divisions products, home bedding, pillows, rugs and furniture.

I premeditated and drafted the space layouts, and positioned all product into bedroom, living room, and dining room sets based on the space. The main objective was to create a strong, on trend visual of our our products intertwined with each other, ultimately to get furniture retail companys to purchase our product in bulk. I was to create & provide buyers with a realistic experience of the potential of our goods in a visual home setting.

On a 5 day timeline usually, I was to decorate and create sets, usually from 4,000 to 11,000 square feet. Arriving to a empty space of mass square footage, and ultimately leaving 5 days later to 5 to 10 entire, fully decorated live sets, all created, designed and managed by me.

 
Read more

Status: Built
Location: Atlanta, GA, US

 
Las Vegas Showroom Set up- BEFORE
Las Vegas Showroom Set up- BEFORE
Las Vegas Showroom Set up- BEFORE
Las Vegas Showroom Set up- BEFORE
Pillow Mercandising- AFTER
Pillow Mercandising- AFTER
Pillow Mercandising- AFTER
Pillow Mercandising- AFTER
Bed 1- AFTER
Bed 1- AFTER
Store Front Display- By Me
Store Front Display- By Me
Entrance to my set area- AFTER
Entrance to my set area- AFTER
Set up- AFTER
Set up- AFTER
Set up- AFTER
Set up- AFTER
Set up- AFTER
Set up- AFTER
Set up- AFTER
Set up- AFTER