The largest of the large has found some fame as the architect in the depths of hollywood power and celebrity. Christopher Hawthorne tours CAA and other talent agencies to find the fleeting link between architecture and power. Or is it architecture and celebrity?
So why don't more architects use agencies to secure commissions? 10% seems like a small price to pay 
Proving that the architectural apple doesn’t fall far from the tree, the atrium in Gensler’s new CAA offices, right, bears a remarkable similarity to the one in its I.M. Pei-designed headquarters in Beverly Hills, left. (Photographs, from left, by Eric Charbonneau/WireImage.com and Paul Warchol)
gensler does architectonica (Photograph by Benny Chan/Fotoworks)
The Endeavor agency in Beverly Hills was designed by Neil Denari, with wall graphics by the firm 2X4. Photograph by Benny Chan/Fotoworks
2 Comments
Well, architects do have agents ... sort of. CAA represents Rem Koolhaas (but only for speaking engagements).
I like the blinds created by architectonica's building.
Very photographic.
And Denari's office seems like it has nice lighting...
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