Lured by flyers and posters, more than a thousand would-be shoppers turned up for the grand suburban opening ””only to find that the campaign was a hoax, and the store a fake. As they gradually realised, they were queuing in front of a canvas façade stretched across scaffolding in a bare field. -from the Economist
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By the way, there's no need for a translator. Just look at the pictures in the first link and read the full story, in English, in the second.
watch the video, pretty funny.
where did you find it!!
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