On August 13, a brand-new town in Southern California welcomed its first residents [...] on a light-industrial stretch of Main Street in Chula Vista, a San Diego suburb. Then they emerged in Town Square®—a 9,000-square-foot working replica of a 1950s downtown, built and operated by the George G. Glenner Alzheimer’s Family Centers. Unlike the businesses around it hawking restaurant supplies and tires, Town Square trades in an intangible good: memories. — citylab.com
The new 50's replica town in San Diego is the largest US investment in reminiscence therapy for dementia and age-related cognitive impaired patients. The industrial warehouse has been transformed into a fake town of 14 storefronts complete with a diner, a movie theater, a pet store, a park-like square, and a city hall. Patients are aided in therapy by props from the years between 1953 and 1961. Several other locations are forthcoming, the next planned for a former Rite Aid in Baltimore.
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