The 2015 Times Square Valentine Heart Design competition winner, "Heartbeat", by Brooklyn-based practice Stereotank was unveiled in Times Square New York City just in time for Valentine's weekend. Organized by the Times Square Alliance in partnership with The Architectural League of New York, the annual competition invites architects and designers to send proposals for a Valentine's Day-themed public art installation in NYC's Times Square.

Even if Valentine's Day isn't everyone's kind of thing, the Heartbeat installation spreads the universal love for music. The installation is a heart-shaped beating drum that glows to the rhythm of a strong, deep, and low-frequency heartbeat sound that changes its rate as passersby approach, move around, or play its various percussion instruments and join the base rhythm of the installation's "pulse". In a location like Times Square, Heartbeat continuously orchestrates the sounds of its active environment into an "urban concert" of its own kind.

Heartbeat will be open until March 8 at Father Duffy Square, between 46th and 47th Streets.

A memorable installation like Heartbeat could spark some new ideas for the Bigger than a Breadbox competition. Do you have a previous installation that could evolve into a new project? If your heart is still saying yes to sending a submission, now is your chance to apply! Submissions are due on February 15, 2015, 11:59 p.m. PST.

Here's a few more inspiring ideas:

Take a peek at Oyler Wu Collaborative's "The Cube"
Think of sunnier days ahead with this floating "Walk-On" balcony