What is the symbolism?
Is it anti-oil/gas? For a second i thought the wolf referred to Russia and the camel to the middle east, but then i remembered that Russia is a bear. Or does Jeep have the characteristics somehow of a camel/wolf?
I don't get it but find it intriguing. Graphically it is awesome.
di wouldn't overthink the symbolism.
wolf is a forrest animal, camel is a desert animal.
overlap them and you then have a jeep which ostensibly is an all-terrain mega-animal
wolf - forest, cold weather, fast, versatile, aggressive
camel - desert, hot weather, reliable, goes a long way on a re-fuel, can carry lots of stuff,
its's a damn fine ad, thats for sure. how the hell did someone come up with that?
I probably would have had a better guess if i knew it was an ad for Jeep.
It is nam. Check the top right corner. ;)
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