The luxury brand is owned by Sunita Namjoshi, founder of Synergy Lifestyles. A very precise outline was set by the brand for the temptation hall. The idea to create a dark dense space using black was fitting for the mystery associated with the evasive queen. It was a challenge to adapt a rundown warehouse into the abode of the temptress, as a high end lifestyle store. Use of black not only empowered the space with infinitude, it also wielded well by offsetting the pristine news of the brand.Inexpensive materials like cuddapa stone,insitu floors,glass n metal partitions, rough plastered walls were used effectively. The cracking plaster was scrapped off the rubble wall and retained as a perfect theatrical background. Old metal gates were refurbished and preserved. Simple metal, glass and tarnished mirror furniture with innocuous proportions were created for display of news. Light was drawn in from the roof and softened to create an inexplicable mood