The urban mixed-use campus of the Flower Mart brings together the best elements of Silicon Valley and San Francisco in one unique locale.

The San Francisco Flower Mart rises vertically, with retail and workplace elements that slip harmoniously into the scale of the cityscape. The built form of the project is defined by three primary elements: the Market Hall, Blocks, and Gateway Building. Each building is tailored to its precise function and position within the overall composition of the project.

The project is conceived as a new icon in San Francisco, characterized not only by the bold architectural geometries of its buildings, but also by the lush native gardens crowning the structures, thereby extending the identity of the Flower Mart out to the city at large. 

The project has been designed to allow the city to flow into the site effortlessly. It creates a profusion of human scaled urban environments at grade. The roofscapes will be a natural and densely planted environment in which to seek respite. 

Different building configurations (bar building, interconnected blocks, towers, and plazascapes) will provide for a variety of environments for daily users. This quality will allow the project to fuse into the cityscape and promote the vitality of the project in the long-term. 

The improved wholesale Flower Mart forms the core of the project, operating in an efficient and modernized new space. Connected to the Flower Mart, a new Market Hall supports the public interface of the market through curated retail floral spaces. In addition to the floral program, the Market Hall will house smaller neighborhood-servicing retail spaces. Local artisanal food and beverage spaces will sit next to smaller retail spaces. 

The buildings are all tightly integrated through landscape elements—native rooftop gardens, public plazas, and people-centered markets—in order to set the new standard of responsible, sustainable urban development in San Francisco. By sensitively incorporating the multiple uses that define the SOMA district into a synchronized whole, the Flower Mart will build on the legacy of the area and set the stage for the continued development of the city.