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In yet another display of the city's commitment to 24-hour culture, Seoul is unveiling its biggest nighttime attraction yet in the neon-studded, wildly trendy shopping district of Dongdaemun.
Designed by Iraqi-British Pritzker Prize winner Zaha Hadid, and completed at a cost of $451 million, the new Dongdaemun Design Plaza (DDP) opens to the public March 21.
[...]the first order of business for Seoul's newest landmark and multipurpose cultural center is to kick off 2014 F/W Seoul Fashion Week.
— cnn.com
