Give employees all the tools they need to innovate, make space for a little fun, then watch the sparks fly. The truth about creativity, however, is considerably less convenient. Discomfort, and even a degree of hardship, are what drive creativity, not bean bag chairs and ping pong tables. [...]
if companies want to nurture creative employees, not only content ones, they must include challenges and even a dash of hardship in their bag of perks.
— latimes.com
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