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Not your basic architectural student, I have a Bachelor of Science in Marketing from the University of Scranton and am currently pursuing my Masters in Architecture at Lawrence Technological University. Yes, you read that correct, my Bachelor's degree is not in architecture, and even though I feel a bit strange in the industry at times explaining my background. I have learned how to leverage my background in Marketing to better my work and career in Architecture.
"It is impossible for a man to learn what he thinks he already knows." - Epictetus
Sika Corp., Lyndhurst, NJ, US, Marketing Coordinator / Graphic Designer
Design & coordinate the production of marketing collateral, utilizing a $250,000 budget
Advise VP & Director of Marketing providing creative insight
Collaborate with product management teams to target specific clients
Lead website developer achieving & maintaining technical & corporate standards
Create & develop an internal & external customer online learning platform
Develop digital analytics, dashboard, and processes monitoring data quality & integrity
Develop several innovative presentations & templates use for national campaigns
Create inbound & outbound lead generations, with current potential revenue over $1M revenue
Develop reports, dashboards, & processes to continuously monitor data quality and integrity
Monitor team adoption rates & provides training for further development
Power Home Remodeling Group, Iselin, NJ, US, Marketing Representative
Assumed role as Team leader for 3+ marketing representatives
Developed and coordinated marketing strategies for various areas of sales
Delivered interactive sales presentations on eco-friendly, green products and services at trade shows
Participated in ongoing training camps
Generated over $110,000 in new business
C Bowman Construction & Tedesco Brothers, Gillette, NJ, US, Contractor's Apprentice
Performed light framing & carpentry
Installed drywall, ceilings, trim & molding
Assisted in installing kitchen cabinets, sinks, bathroom vanities, and showers
Responsible for the acquisition of project materials
Interacted & communicated with customers on a daily basis
Maintained & organized job sites
Lawrence Technological University, Southfield, MI, US, MArch, Architecture
The M.Arch Track III is intended for students who hold an undergraduate degree in a field other than architecture. This option specifically welcomes students who come to LTU with accomplishments and interests in other fields of inquiry with the expectation that such students will bring their interests and skills into the practice of architecture.
University of Scranton, Scranton, PA, US, Bachelors, Marketing
Marketing, BS - Marketing is all about creating, communicating, delivering, and exchanging value. The philosophy of marketing focuses on anticipating and satisfying customer needs and wants.
