“An alluring retail space in a contemporary setup with a touch of minimalistic elegance.”

A showroom’s ‘captivating design’ holds the key to setting the overall ‘venturesome mood’ which invites and inspires its customer to explore, review and purchase. The dominant design ideation focused on delivering just that.

Keeping in line with our tradition of lending a touch of uniqueness, we introduced a custom-made, minimalism inspired shelving in the central display space, befitting of an ’alluring centerpiece’. The ‘floating racks’ aim to create an optical illusion of free standing, independent entity, characterized by their thin vertical steel members in rusted tones, bearing oak finished racks defining horizontality by its ‘heaviness and solidity’. Its importance is further accentuated by the presence of an evergreen tree in its center. This outlines the composition to highlight and promote the extravagant range of ‘luxury bathroom products’.

The other ingredient to invoke the beholder’s interest was the improvisation of a well-thought path to make their movement more guided, allowing them to have a more pleasant browsing experience while lending a zen like ambiance to the space. The layout was ideated around this focal element, visible from all the corners of the space, deliberately highlighted by bright organic hues and verdure in form of lush greens in the backdrop of grey tones. Furthermore, the space is delicately accentuated by strategically placed lighting to secure attention on the featured items. And finally, accent walls with mirrors and chipped textures draw the viewers to the displayed products in addition to inflating the sense of space.