The Genomedia centre is based on the concept of creating virtual mutations within a repetitive structure.  I started out this semester with the exploration of my idea of a field. Inspired by the electro-magnetic field, I created a universe that experiences a catastrophe, and through a series of reaction, the nature of the field is changed. Some things I noticed about this field:
- It had waves of activity
- The particles ejected had ties to their origins
- The particles leave tracks in their wake
I saw this as a repetition that began to mutate. Coming off this, I decided to create a project that would become active depending on the interaction of people within it. I realized that I could create a building that would serve as a medium of communication between different people involved the Human Genome project and the public. I created the Geno-media centre, which involves researchers, media artists, and the public. The centre begins to address some of the goals of the Human Genome Project: research, education, creation of technology, education, and addressing the implications of genome research.
I decided that my means of communication in the building will be through interactive holograms, so that information is given t the public, and the public could give feedback to the researchers. I researched the hologram, especially the holographic illusion, which is created via a series of 45- degree reflections. This became the basis for creation of my building.
I created a grid based on these angles, and my structure came from that to allow reflections, and also, be flexible enough to allow different configurations. I put media artists behind these surfaces to run the exhibitions, and they also send information up to the researchers, creating a feedback loop. The media rooms are placed so that it allows a wide range of possible configurations for exhibitions. Other structures could also be skinned. The upper floor serves as open labs for both researchers and media artists.