For the Swarovski Crystal Lab at Robinsons Mall in Dubai a flexible
store concept was developed in order to enable versatile Visual
Merchandising at the Point of Sale. The light grid system that rests
upon solid bases offers a view on the retail space and still allows a
clear zoning. Products of any size can be elegantly presented – from
accessories to fashion. High-quality materials like polished metal
emphasise the ambitions and premiumness of the Crystal Lab and the
glamour of the Swarovski brand.
Status: Built
Location: Dubai, AE
