Beauty dreams come true at essence Maker Shop: Focus of the new
pop-up-concept of cosnova is the Do-It-Yourself-spirit. In the heart of
Berlin the shop opens its doors from May to July and welcomes the young
customers on two floors to the brand world of essence. Here is the
opportunity for experimentation, inspiration and creating individual
products. Colourful and playful pieces of furniture bring the location
to life. Light installations, specially developed graphics and photo
wallpapers complement the experience. Supporting the selfie lifestyle
was one of the main criteria of the design concept. Throughout nearly
175 square meters there are motives everywhere that encourage customers
to take pictures and share them on social media.

Services: Concept, Design, Development, Production, Onsite Installation