Master Plan Development
Abu Dhabi
Style City/Porta Moda is a multibillion-dollar project developed around a DNA-based model comprising 13 distinct facets or 'styles'.
Inspired by the design of a Persian carpet, Style City/Porta Moda will feature mixed-use developments centered around art and culture: a high-fashion retail and shopping promenade offering luxury and avant-garde brands; designer villas and artist lofts incorporating eco-design; and specialized districts for education, creative arts, leisure and entertainment.
CLIENT: Abu Dhabi Investment House
VALUE: USD 7 Billion
LOCATIONS: Abu Dhabi
ASSIGNMENTS: Concept Inception, Advisor on Project & Design Development, Advisory Board Member
Status: Unbuilt
Location: Abu Dhabi, AE
My Role: project designer