PRONOUNCED DESIGN was established in Shanghai in 2019 by Andy LIN. Comprised of a multidisciplinary design team, PRONOUNCED specializes in innovative design of brands, spaces, architecture and planning,  with a focus on sustainable development and cutting-edge industry trends.

Experienced architect and company founder, Andy LIN formerly served as creative associate director of Frog – an international renowned consulting company, interior design lead of WeWork Greater China, and senior project architect of 5+Design. Born in Taiwan, LIN studied architecture in the United States, earning a bachelor's degree in 2005 and a master's degree in architecture in 2008, from the University of Pennsylvania. Upon graduation, LIN worked for several well-known firms in Washington, New York, Italy, and eventually settled in Shanghai in 2009. LIN played a crucial role in the architecture and interior design of many key construction projects including China World Trade Mall in Beijing, ShuiOn Wuhan Tiandi, Dong'e Ejiao Hotel, Phase II planning of Beijing Indigo Mall, Chengdu LongFor Jinnantian Street, and Bo Shanghai located at Bund No.5 in Shanghai.