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HUXHUX Design

HUXHUX Design Diversity Badge

LGBTQIA+ owned

New York, NY

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Project axonometric diagram
Project axonometric diagram
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Bandier Flagship NYC

This is Bandier's new Flatiron location.  This store presented an interesting challenge as it blends typological lines between retail, hospitality and corporate that span two floors.  Located in the former Paul Smith shop, this store houses retail on the first floor along with a cafe.  In the basement we have designed a Sneaker Cafe where customers can shop for shoes while sampling the offerings from Bandier's cafe partners, Broken Coconut.  We wanted to make shopping for sneakers a relaxed, elevated and social experience.  Come to the store to shop but also have a seat, read some magazines, and enjoy the company of friends.  The room is lined with banquettes for sitting to have a bite to eat and try on sneakers.  In the center of the room an arrangement of under-lit perforated steel plinths displays product.  Arched mirrors around the perimeter create an echo chamber of reflected images so shoppers can sneak a peek of themselves at every angle.  

For this store we developed a new material palette for the brand by focusing on light and dynamic materials that speak to Bandier's fresh take on fashion.  White powder-coated perforated steel, Corian and mirror mix with concrete and brass to provide a balanced backdrop to their apparel.  For an active wear brand, movement is key.  We designed minimal fixtures with maximal dynamism.  As you move around the perforated fixtures they produce moire patterns and mottled shadows in the space.     

 
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Status: Built
Location: New York, NY, US
Firm Role: Lead Brand Designer

 
Axonometric details illustrating key components of design
Axonometric details illustrating key components of design
Axonometric diagram illustrating material palette
Axonometric diagram illustrating material palette
Store entrance
Store entrance
Material palette detail
Material palette detail
Fixturing detail
Fixturing detail
Cafe counter
Cafe counter
Fixturing detail
Fixturing detail
Main sales floor
Main sales floor
Sneaker Cafe fixture detail
Sneaker Cafe fixture detail
Sneaker Cafe entrance
Sneaker Cafe entrance
Sneaker Cafe fixture detail
Sneaker Cafe fixture detail
Sneaker Cafe fixtures and seating
Sneaker Cafe fixtures and seating
Sneaker Cafe fixtures and seating
Sneaker Cafe fixtures and seating
Cashwrap area
Cashwrap area