Designed from its inception to be one of the most successful arena's in the world, the Guangzhou Arena hosted the 2010 Asian Game events, in addition to being home to a wide variety of world class events such as basketball, international ice events, and major music concerts. The site, located in the quickly developing Luogang district, is well situated for ease of use and access. With multiple transit stops, and close proximity to major vehicular arteries, the arena is an easy and enjoyable destination to travel to.

The development is recognized worldwide as the premiere sport and entertainment destination for the entire city and the Southern region of China.