In light of the character of independent brand of the project, and the special CBD location of the project, the designers delicately provoke a talk to attract the attentions, and portrait a distinctive story scenarios in the business space of a salon through LOFT punk trend. The scenarios meticulously unfolded give an overwhelming visual experience to eyes of every customer, giving them a half real and half imaginary feeling through their enjoyment and fantasy.
Professionally customized dressers preset with eye-catching industrial elements through the metal, leather and LED lights decorations. The mirror reflections make the space more dreamy and misty, and veil it a magical shade. The large selective punk posters and the transparent decorative wall, after light processing, enhanced the atmosphere of the space. The meaning of “constructing” is well explained throughout the public space: metal components shining in every glimpse at the public hairdressing zone, and all zones closely stringed in one, giving consistent and concise overall style. The simple and clean space is just partitioned by the tiles of different textures, into zones in a smoothing line. The bright cutting zone and gloomy rinsing zone are separated by metal patterns of twelve constellations embedded out by black-white hexagonal Mosaic tiles. The functional attributes and distinction of designing of each zone are highlighted with a novel air of punkish yet exquisite art. As stepping into the VIP zone, the decoration of customized code nails, and the separation by the curtain make the room not only interesting and changeful but also serene and noble, giving customers a distinctive and rich scenario to explore and wander.
Status: Built
Location: Wuxi, CN
My Role: PR
Additional Credits: N/A