As a marketing manager, I was responsible for conducting marketing research.  From that marketing research I had to design marketing strategy for the company overall as well as for company’s product lines and services.  The strategy implementation included management of extensive portfolio of projects as well as various marketing teams: national as well as international ones. Projects included, but were not limited to: media analysis and placement; design and development of advertising and PR campaigns; trade-show selection, management and implementation; lead generation and follow up; website design and management on daily bases – content as well as SEO.