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Barbara Vaccaro

Barbara Vaccaro

New York, NY, US

 

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About 

I received my Bachelor’s Degree in Architecture in 2009, and after a year and a half working as an intern architect I joined the marketing team of an architecture office, a position better suited to my abilities.   My background in architecture, love of graphic design, and ability to stay organized while working on multiple projects have helped me to excel in my current marketing position. 
In my current position, I work closely with the partners and senior staff to collect materials for and organize proposal submissions. As Marketing Associate, I helped to streamline the proposal process by creating an InDesign template, which the marketing staff has been trained to use. I also update our website with new images and content and recently collaborated with our web designer and marketing director to create a new website landing page that resulted in a dramatic increase in traffic.  I have learned a great deal and have grown as both a designer and a leader in my current position.

Employment 

Robert A.M. Stern Architects, New York, NY, US, Visual Communications Coordinator

Assist Partners and Director of External Communications in creating print materials including portfolios, mailers, and proposals
Create artwork for advertisements placed in event journals and publications
Update website content through use of Content Management System
Collect imagery for in-office presentation of ongoing work

Aug 2012 - Jun 2013
 

WASA/Studio A, New York, NY, US, Marketing Manager, Design Specialist

Created streamlined proposal template, resulting in 8% increase in submission success rate
Oversaw transition of all marketing materials to new template
Served as design leader for over 130 proposals
Collaborated on design of new website landing page which saw 200% increase in site traffic
Organized and archived all marketing materials since 2006

Jun 2012 - Aug 2012
 

WASA/Studio A, New York, NY, US, Marketing Associate, Design Specialist

Jun 2011 - May 2012
 

WASA/Studio A, New York, NY, US, Marketing Coordinator

Nov 2010 - Jun 2011
 

Victorio Associates, Staten Island, NY, Architecture Intern

Drafted full drawing sets and compiled submission packages of forms and documentation
Carried out preliminary designs and designs presentations for client proposals
Assisted architect on site visits to document both pre-construction and as-built conditions

Jun 2009 - Oct 2010
 

NYC Department of Citywide Administrative Services - Facilities of Management and Construction, New York, NY, US, Architecture Intern

Assisted architects in drafting construction documents for ongoing projects

Jun 2006 - Aug 2006
 

Education 

Parsons The New School for Design, New York, NY, US, Certificate - Graphic Design

Courses: Graphic Design I, Typography I

Jan 2012 - current
 

Rensselaer Polytechnic Institute, Troy, NY, US, BArch, Architecture

Minor in Electronic Arts
Study Abroad in Rome, Italy 2007

Aug 2004 - May 2009
 

Areas of Specialization 

Skills 



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