MSA has been proud to support b8ta on their brick-and-mortar Rollout of retail locations for tech products, providing customers with the still essential consideration for the touch and feel with part of the purchase decision-making process.  There are now 14 open MSA designed locations, with two more soon to open in Tokyo, in conjunction with a local Joint Venture partner. Their flagship Palo Alto relocation store design took advantage of high ceilings and expansive exterior storefront glazing to create an eye-catching and engaging retail experience.