NikeLab is a Nike sub-brand that bridges high fashion and sportswear.
This flagship, creates a unique shopping experience through the store where you can find an intriguing 3 high space, the “decompression room”, where you get to experiment Nike’s new innovation products and introduces NikeLab, creating a experience that reflects the brand’s spirit.
On the store floors, the products will be displayed using art gallery inspiration elements, treating them like unique pieces of art.