Founded in 2013, PHA(PH Alpha Design)'s headquarters are located in London and Hong Kong. With the expansion of its business, it also has branches in Shenzhen, Shanghai and Shenzhen successively. Having over 80 professional designers from across the world, PHA emphasizes the introduction and cultivation of talents. It aims at providing a quality platform for them to reach their full potential.

With innovative design and leading design concepts, PHA has been making constant breakthroughs in architectural design, interior design and master planning, including shopping centers, commercial retail space, commercial blocks, A A office, hotels and private houses, cultural architecture planning and so on. With the design principles of innovation, excellence, practicality, economics and sustainability, PHA always persists that innovation is the priority. The insistence in innovative design ensures the maximum creativity and value of every piece of our design work.

PHA has a wide range of renowned customers both at home and abroad, including Hongkong Land, China Resources Holdings, Longfor Property, Junfa Group, China Vanke, Suning Estate, SCPG and etc. When providing quality services to regular customers, PHA has also attracted increasing attention and established a good reputation in the industry with extraordinary innovation.
Since its foundation, PHA has won domestic and international authoritative design awards with its projects. In 2015, the Junfa Dongfeng Plaza (Eye of Spring) in Kunming won the World Best Commercial Architectural Design Award in London. It has successively won the highest honors in Best Mixed-use Architecture China, Best Public Service Architecture, Best Retail Architecture and Best Leisure Architecture.