The concept for the office space is based on the object that is central to the world of fashion - the runway. When you think of a fashion show or fashion in general, one of the most commonly associated images is the runway. Literally, a runway is a platform accented by lighting where models "model" the latest trends. During fashion shows, the audience on both sides critiques and is inspired by the work of the designers. The magazine and layout for the office space will share this idea. Modeling will be applied to the office using the elements of design, line, shape and form. The imagery of the runway will also influence the selection of lighting, materials and finishes.