Picture today's most successful companies ... now, what do they all have in common?
Sure, they all offer services, products or missions that their publics find useful, but besides that, they all have great PR professionals working around the clock to make sure the company has top-of-mind-awareness.
If your company lacks engaging social media, current press releases and a recognizable brand, it won't stand out from the competition.
That's where I come in! My name is Laura Modrall, and I'm a public relations graduate from Flagler College with a passion for writing, graphic design and making people happy.
I plan to utilize my public relations knowledge in an organization located in Central Florida. Living an hour from both Orlando and Tampa provides me access to some of the largest companies Florida has to offer.
I intend to find a full-time job that incorporates both traditional and cutting-edge marketing techniques, and provides me with an outlet to employ my passion for graphic design.
My goal is to find a career that allows me to combine my various talents to make my company shine.
PRSSA, Flagler College Chapter, St. Augustine, FL, US, Member
• Designed brochure, posters and banner for Communication Week.
• Used social media to help promote Communication Week.
Habitat for Humanity of St. Johns County, St. Augustine, FL, US, Account Executive, Spring 2013 / Intern
• Hands-on promotion of Habitat’s annual, fundraising Gala.
• Wrote numerous press releases to promote various fundraising events.
• Managed the organization’s social media sites.
Master Google, SEO Professional
• Utilized search engine optimization to promote a client’s brand.
• Wrote bi-weekly blog posts, press releases and articles.
• Performed extensive research on the client’s image and products.
Lorrie Walker Communications, Inc., Lakeland, FL, US, Intern
• Mastered various SEO techniques, like keyword implementation.
• Wrote several press releases and articles for various clients.
• Updated client blogs regularly.
• Planning for a client’s fundraising event, including poster design.
Public Relatons Gold Prize Winner in the Anthlogy 2013, 1st Place
My press release was chosen and published in the Anthology 2013. The competition was among all Flagler College students and alumni.
"Freshly Pressed" by WordPress, Other
WordPress picked my personal blog post to be featured on the WordPress home page.
Public Relations Honorable Mention in Anthology 2012, Honorable Mention
My blog post was chosen and published in the Anthology 2012. The competition was among all Flagler College students and alumni.
