I am a senior art director/production coordinator for print media. My varied accomplishments make me an effective addition to any creative team: conceptualizing, illustrating, designing, lay outs, presenting, bidding, producing, following budgets, meeting deadlines and extremely organized. My abilities have been well suited for many industries: publishing, real estate, technology, pharmaceutical, healthcare, advertising/marketing, corporate communications, and printing. I am always ready to create original, cutting-edge designs for positive outcomes for a company, team or client. My background has also given me customer service understanding and developed people skills.
The Philadelphia Inquirer/Daily News/philly.com, Philadelphia, PA, US, Direct Mail Specialist/Art Director
- Hired to create and run in-house direct mail department. 2.9 million quantity per year mailed
- Created and produced concepts and designs for a new Retention program for subscribers (ROI of 200%)
- Produced direct mail concepts, designs, illustrations, type designs, logos, inserts, ads, web graphics, flyers, surveys, premium incentives, launched new products and managed email blasts
- Assisted Marketing, NIE, Customer Service and Human Resources with ads and marketing materials
- Worked with various vendors to gather estimates for print and premium jobs and met all deadlines,
organized invoices, and tracked costs
- Worked with print, photography and illustration vendors
- Worked with various phone vendors to track new subscribers to Customer Service
Soundview Executive Summaries, Kennett Square, PA, US, Sr. Graphic Design Consultant
- Designed and produced ads, web graphics, logos, photo shoots, sell sheets, catalogs and brochures for various departments within the company: Marketing, Sales and Web Team
- Worked with various vendors for pricing and production
- Consistently exceeded production goals and deadlines delivering projects ahead of schedule and
under budget
Patterson-Schwartz Real Estate, Hockessin, DE, US, Sr. Graphic Designer
- Produced ads, publications, flyers, web graphics/web ads, logos, tradeshow signage and brochures with-in stringent deadlines for agents and corporate
- Created original designs and concepts for various departments within the company as well as for agents teams and corporate
- Extensive Customer Service
HP Bluestone Software, Mt. Laurel, NJ US, Art Director & Production Coordinator
- Created, developed, and produced all print projects for Sales, Human Resources, Engineering, Finance, and Marketing Departments for direct mail campaigns, trade shows, special events, and seminars
- Managed full life cycle print projects including planning, budget preparation, scheduling, vendor selection, creative brainstorming, concept and graphics development, production, multi-media art direction, reporting, and presentation
- Designed packaging, ads, fact sheets, brochures, and signage for introduction of new middleware products that resulted in new revenue streams
- Created layouts for displays, kiosks, invitations, premium incentives, and corporate identity that reached diverse audiences
- Researched, selected, and managed vendors, artists, and production staff ensuring top quality results for each project
GDA Communications, Wilmington, DE US, Art Director
- Created ads, packaging, collateral, and diverse corporate communications for Fortune 500
pharmaceutical companies including Pfizer Animal Health, Lilly, Wyeth-Ayerst, Zeneca,
and DuPont Merck
- Collaborated with account executives and copywriters in creating disease management programs and products, ensuring strict adherence to customer branding specifications
- Served as creative advisor in promoting brand integration between 4 companies owned by one entity through icons, posters, contests, and surveys
- Accomplished creative control in developing customer specifications for projects in the absence of
creative directors
Art Institute of Philadelphia, Philadelphia, PA, US, Visual Communications
Associates Degree for Visual Communications: Advertising,/Design
