Channel One News, New York, NY, US, Marketing Coordinator
• Collaborated with Ad Sales team to create proposals in response to RFPs
• Coordinated all aspects of editorial sponsorships and marketing programs, including internal logistics, obtaining assets, and creating timelines.
• Researched, brainstormed and developed promotion and marketing concepts
• Managed sweepstakes/contest execution and fulfillment
• Created client recaps and sponsorship opportunity one sheets
• Coordinated logistics, materials and shipping for annual upfront campaign
• Handled awards submissions for Marketing, Programming and Online departments
• Responsible for hiring and managing intern(s)
Ventura Associates International LLC, New York, NY, US, Associate Account Manager
• Managed the execution of contests/sweepstakes conducted via microsites, Facebook apps, direct mail and/or in-stores
• Set up project schedules
• Managed vendors and client expectations throughout program execution
• Reviewed copy/creative for programs’ websites and print materials
• Wrote rules for sweepstakes and contests
• Created activity reports and case histories
• Oversaw invoicing and tracked program budgets
• Assisted with the development of new business pitches including writing proposals and presenting concepts/creative to potential clients
• Registered and bonded promotional programs in accordance with multiple state and international laws
TH Outdoor & Events, New York, NY, US, Assistant Program Manager
• Wrote promotional marketing and event proposals in response to RFPs
• Managed event calendar
• Managed event staff
• Organized and managed promotional inventory
Clear Channel Radio, Latham, NY, US, Promotions Director (Promoted from Promotions Assistant in 2006)
• Oversaw all promotional contests and events from brainstorming to execution
• Developed marketing plans and coordinated with sales department to respond to RFPs
• Wrote rules and releases for all promotional contesting
• Ran weekly promotions status meetings
• Assisted on-air talent with promotional copy and artist relations
• Scheduled and managed part-time event staff
• Organized and filed all correspondence with record labels
• Filed and maintained records of all events, contesting and winners
