With over eight years of experience in the field, including team leadership and the management of complex renovation projects, I am committed to delivering personalized design solutions that enhance quality of life and increase property value.
I continuously strive to improve my skills and knowledge in architecture and interior design, staying up-to-date with the latest trends and technologies in the industry. My focus is to provide an exceptional experience for my clients, from the initial concept to project completion, ensuring that every detail is meticulously planned and executed.
I believe that my role as an architect and interior designer goes beyond creating beautiful spaces; it’s about crafting environments that reflect the identity and dreams of each client, while promoting well-being and functionality. I am excited about the opportunity to bring this vision and passion to your company, contributing to innovative and high-impact projects.
Paula Guimaraes Siqueira, Goiânia, BR, editor/Partner
Persuasive Copywriting: Creation of strategic texts for ads, sales pages, emails, and video scripts, with a strong focus on engagement and conversion.
Infoproduct Development: Planning and production of digital materials such as e-books, audio files, video lessons, and other resources, ensuring high quality and audience alignment.
Graphic Design for Infoproducts and Ads: Development of visually appealing identities, optimized layouts for ads, landing pages, and promotional materials.
Digital Campaign Management: Planning and monitoring paid campaigns on platforms like Facebook Ads, Instagram Ads, and Google Ads, with a focus on maximizing ROI.
Launch Strategies: Designing and executing complete sales funnels, including upsells, downsells, and remarketing tactics.
Data Analysis: Tracking performance metrics such as CTR, conversion rates, and engagement to make informed adjustments and continuous improvements.
Scriptwriting and Audiovisual Content Production: Crafting scripts for ads and viral video content, combining persuasive storytelling with impactful visuals.
Customer Support and Feedback Management: Assisting customers with inquiries and collecting feedback to refine infoproducts and enhance user experience.
Key Skills Developed:
Persuasive writing and storytelling tailored to diverse formats and audiences.
Proficiency in design tools, including Adobe Photoshop, Illustrator, Canva, and Figma.
Advanced knowledge of advertising platforms such as Meta Ads Manager and Google Ads.
Strategic planning of sales funnels and digital campaigns.
Data analysis and interpretation for campaign and product optimization.
Project and deadline management in fast-paced, creative environments.
Crafting high-converting visual and textual content aligned with best practices in digital marketing.
Mais Studio Arquitetura, Goiania , Architect/Partner
Management and Leadership: Responsible for the overall management of the office, including strategic planning, project oversight, and schedule and budget control.
Client Engagement: Conducted client meetings to understand needs, present customized project proposals, and ensure satisfaction at every stage.
Project Development: Designed comprehensive architecture and interior design projects, focusing on functionality, aesthetics, and efficient space utilization.
Technical Detailing: Prepared executive details for renovations and construction, including material specifications, technical drawings, and supplier coordination.
Team Training: Trained and mentored multidisciplinary teams, ensuring alignment with the firm’s quality standards and vision.
Construction Coordination: Supervised construction and renovation projects directly, ensuring adherence to designs and resolving on-site challenges.
Trend and Technology Updates: Continuously researched trends and technologies to deliver innovative solutions to clients.
Supplier Relations: Negotiated with material and service providers to secure the best quality and value for projects.
Key Skills Developed:
Strategic planning and the ability to manage multiple projects simultaneously.
Clear and effective communication with clients, teams, and suppliers.
Proficiency in architectural and design software, including AutoCAD, SketchUp, Revit, and rendering programs.
Expertise in creating functional, visually distinct environments tailored to diverse client needs and budgets.
Leadership with the ability to motivate and organize teams to achieve excellence.
Creative and efficient problem-solving, particularly during construction phases.
Pontifícia Universidade Católica de Goiás (PUC-Goiás), Goiânia, BR, BArch, Architect and Urbanism
