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Tahshea LaBrew

Tahshea LaBrew

New York, NY, US

 

About 

I am a strategic, resourceful, and creative individual who has expertise in Public Relations, Marketing, Communications, and over five years of diverse fashion experience in editorial, visual merchandising/ set design, public relations, data entry, and womenswear. I have a strong eye for detail, dedicated loyalty, and model interpersonal skills that have allowed for success.

Employment 

HERMES, New York, NY, US, Private sample sale (contract)

● Responsible for processing and ensuring the accuracy of all transactions including receipts, CRM files (CRM stands for “Customer Relationship Management” and is a software system that helps business owners easily track all communications and nurture relationships with their leads and clients).
● Administrative support of after sales service when needed.
● Worked and interacted with all levels of management.

Oct 2023 - Oct 2023
 

CLD PR, Los Angeles, CA, US, New York Fashion Week Event

● Assisted the senior account manager with executing the Miss Circle NYFW kick off event.
● Collaborated with the event team and created eye-catching displays that captured the attention of attendees.
● Ensured that products were presented in an attractive and enticing manner, including arranging and grouping of items.
● Communicated and assisted gifting with influencers and VIP clients.
● Assisted with managing showroom inventory in preparation for the event.

Sep 2023 - Sep 2023
 

Marc Jacobs, New York, NY, US, Event Support (contract)

● Collaborated with the visual merchandising team to create compelling store displays showcasing expertise in visual presentation techniques.
● Responsible for assisting with the organization and execution of the sample sale. Including: merchandising, tracking and managing inventory, and providing feedback to clients.
● Utilized sales trend analysis to drive enhancements in the selling process, resulting in improved outcomes and leveraging data analysis skills.

Aug 2023 - Aug 2023
 

Interview Magazine, New York, NY, US, Fashion PR Assistant

● Sample trafficking.
● Confirmed and tracked sample deliveries via phone and email.
● Communicated with PR coordinators for luxury brands via email.
● Logged the required credit for publication via Excel & Google slides.
● Assisted the lead stylist & editor in chief in office and during editorial photoshoots.
● Maintained and organized sample closet. Including steaming and preparing clothing racks.
● Kept looks in the correct order.
● Prepared merchandise for styling while on set.
● Researched and evaluated trends.
● Administrative Tasks.

Mar 2021 - Mar 2022
 

CollegeFashionista, Remote, Marketing Member

● Planned campaign social media schedules, timelines, posts, and copy.
● Studied consumer reactions to help plan and execute new ideas for content.
● Measured and reported content analytics.
● Worked on campaigns that featured promoting Aussie Hair Care, Neutrogena, Conair, First Aid Beauty, and more on Instagram.

Aug 2018 - Sep 2021
 

Planned Parenthood Generation Action, Hampton, VA, US, Event Coordinator

● Conducted research to identify venues and vendors for events.
● Assisted with event marketing efforts, including planned campaign social media schedules, timelines, posts,
and copy. Filmed, photographed and documented events.
● Oversaw on-site event operations, including managing event staff, coordinating set-up and teardown, and
troubleshooting any issues that arose during the event.
● Prepared event budgets and maintained records to ensure financial targets were met. Managed event
registration and handled attendee inquiries regarding event details and logistics.
● Conducted post-event evaluations to gather feedback, analyze event success, and identify areas for improvement.
● Utilized Excel and Google Suites to track event registration.
● Pitched event ideas in weekly meetings and analyzed progress

May 2017 - Mar 2020
 

Mielle Organics, Hampton, VA, US, Event coordinator

● Assisted with event marketing efforts, including: collected, organized, & shared in-house content.
● Developed and typed the brief for the event.
● Controlled the screen during the event by making sure the correct videos, photos and logo appeared and
played at the appropriate time.
● Controlled when music and audio played throughout the show.

Aug 2019 - Dec 2019
 

Uptown Alumni Association, New York, NY, US, PR ASSISTANT INTERNSHIP

● Successfully led a campaign with the development department to raise money.
● Planned campaign social media schedules, timelines, posts, and copy.
● Pitched ideas to weekly meetings that analyzed progress and discussed ideas to improve media presence.
● Filmed, photographed and documented special events in the community. Used the footage to create short
films.
● Created displays, business cards, flyers, and surveys to promote sales.

May 2019 - Aug 2019
 

Nolcha Shows, New York, NY, US, New York Fashion Week Intern

● Helped with event production, creating visually appealing displays and set-up/breakdowns for runway shows.
● Assisted designers and backstage manager with various tasks in a fast paced environment.
● Dressed models for fittings and assisted models with quick changes, ensuring seamless transitions on the runway.

Sep 2018 - Sep 2018
 

Education 

Hampton University, Hampton, VA, US, Bachelors, Communications

Aug 2015 - May 2020
 

Skills