JUST Design, Inc., Marketing Coordinator

At JUST Design, a startup focused on socially-conscious architecture and design, I led the company’s marketing and digital media efforts. As the sole marketing professional, I spearheaded initiatives that significantly elevated the firm's online presence and helped achieve a 30% increase in revenue this year. My responsibilities included developing and executing comprehensive digital strategies, content creation, and maintaining brand identity across social media platforms, website management, and marketing collateral.

Key Achievements:

Website Launch: Led the design and launch of a new website, boosting user engagement and enhancing brand visibility.
Revenue Growth: Implemented targeted digital media strategies that contributed to JUST Design achieving its second-highest revenue year.
Social Media Strategy: Built and maintained content calendars that drove engagement and aligned with strategic business objectives.
Branding and Visual Identity: Created and curated marketing assets that reinforced JUST Design’s voice, ensuring consistency across digital platforms and presentations.
Client Engagement: Improved client communications and brand awareness through compelling narratives and engaging social media content.
Skills Developed:

Proficiency in Adobe Creative Suite: Including InDesign, Illustrator, and Photoshop for developing high-quality marketing materials.
Lead Generation and CRM: Used data analytics and customer relationship management to inform and refine marketing strategies.
Project Management: Managed complex timelines and collaborated with cross-functional teams to execute marketing campaigns efficiently.

University of Alabama at Birmingham, Birmingham, AL, US, Bachelors, Psychology