I'm a Detroit bred, Brooklyn based designer with 8+ years of creative experience.
I'm a graduate of Pratt Institute with a focus in Graphic Design and Interior Design. I specialize in experiential design, events, and brand activation.
I am passionate about interdisciplinary work, thinking across boundaries to combine 2D and digital work with physical space, aiming to create an impactful, all encompassing brand identity. Since beginning my career with an interior design firm, I have worked in branding, digital strategy, architectural graphics, marketing, and events.
When I'm not nerding out over design, I enjoys traveling, playing the violin, and hunting down the best matcha latte in the city.
Foot Locker, New York, NY, US, Global Retail Concept Designer
• Designed and developed the “Next Gen” fixture system, in collaboration with Procurement, Visual Merchandising, and Retail Design. Flexible, scalable system designed to streamline production and cut costs for all banners.
• Conceptualized and delivered omnichannel retail concepts: sneaker drive through, pop-up shops, nomadic fixtures.
• Coordinated with outside vendors and consultants for fabrication of fixtures.
• Established standards for look & feel of store environments and facades.
• Designed ‘activation lounges’ as culture hubs for high-profile stores: lounge layouts, furniture selections, tech integration.
• Modeled & rendered new store layouts and designs globally.
• Member of the Global Council for Diversity, Inclusion, and Belonging, and chair of the Education department of the LGBTQ+ ERG.
Prophet, New York, NY, US, Freelance 3D Environmental Designer
• Collaborated with Environmental Branding team to transform renders of retail environments into fully developed concepts for presentation.
• Designed experiential room layouts & floor plans for commercial clients.
• Managed production of large scale printed test installations and traveled on-site to install.
• Created brand guidelines
• Designed renders for exterior & interior signage, wayfinding, secondary graphics.
Raiola/Co, New York, NY, US, Event Designer
• Conceptualized and created full events for high profile clients, from overall experience to deliverables.
• Conveyed user experience through hand sketching, 2D/3D drawings, rendering.
• Created web & print collateral for events.
• Coordinated with installers and vendors, provided drawings and specifications.
• Designed client presentations with floor plans & renderings to pitch concepts.
Handel Architects, New York, NY, US, Graphic Designer
• Designed environmental branding & signage for Cornell Tech Residential Tower.
• Created renderings and architectural drawings for graphic use.
• Designed room schemes and created renderings for interiors department.
• Selected materials and furnishings for residential & mixed-use projects.
• Created RFP’s, RFQ’s and award submissions for the firm.
• Chair of the Diversity in Architecture ERG.
Souter/Partners, New York, NY, US, Graphic Designer
• Designed full brand identities: logos, wayfinding, signage.
• Created deliverables for digital and print applications.
• Collaborated with internal brand strategists on research and brand positioning, advertising, and overall client development.
Ausberg Interiors, Bloomfield Hills, MI, US, Interior Designer
• Designed full room schemes for high-end residential and commercial clients.
• Collaborated with architects on initial spacial programming, floor plans, layouts.
• Drafted floor plans, elevations, RCP’s, and created renderings to convey work to clients and architects.
• Designed custom millwork and furniture.
• Specified FF&E: plumbing, appliances, lighting, furniture, fabrics, accessories.
• Coordinated orders, delivery, and installation with vendors and on-site.
Pratt Institute, Brooklyn, NY, US, Bachelors, Communications Design
Graphic Design major, Interior Design Minor
